CODE41 Celebrates 10 Years With The Open Heart, Adding To Their Impressive Lineup
Some brands tell you what they are. CODE41 prefers to ask what it could be.
This is not watchmaking in the traditional, closed door Swiss sense. CODE41 is built as a community first, brand second. The idea is simple but quietly radical: bring enthusiasts into the process, let them shape the watch, and turn buyers into creators along the way.
The man behind it is Claudio D’Amore, a designer who spent a decade working with heavyweights like TAG Heuer and Montblanc. In 2016, he stepped away from that world to try something different. Not another heritage story. Not another logo driven exercise. Instead, a collaborative approach where the people who care about watches actually have a say in how they are made.
Based in Switzerland, right at the centre of the industry, CODE41 leans into its surroundings but refuses to follow the usual script. Transparency is the backbone here. Where parts come from, how they are made, what it all costs. It is all laid bare, which is still surprisingly rare in modern watchmaking.
What started as an experiment has grown into a sizeable movement. More than 260,000 members now make up the CODE41 community, all united by a shared interest in watches and a willingness to do things a little differently. It is less about being sold to and more about being involved. And that, in today’s watch world, feels like a genuine shift.
So 10 years on and they are now celebrating a decade of creating unique and in some cases, breathtaking watches. Step forward, The Open Heart…
Credit - CODE41
If there was ever a watch that made sense for a community led brand, it is this. The Open Heart does exactly what it says on the tin, stripping things back just enough to give you a clear view into the mechanics without tipping into full skeleton territory. It is a careful balance, and one that feels very on brand. You are not just wearing the watch, you are seeing how it works.
Visually, it leans modern and architectural. The dial is partially opened up to reveal the beating heart of the movement, framed in a way that feels deliberate rather than decorative. This is not about showing off for the sake of it. It is about connection. A reminder that there is something mechanical and alive on your wrist, something that a community helped bring into existence.
As you would expect from CODE41, the design has not been cooked up behind closed doors. The community has had its say, influencing key elements of the watch from aesthetics through to execution. The result is something that feels considered, not just styled.
On the wrist, it carries that familiar CODE41 presence. Contemporary sizing, clean lines, and just enough edge to stand apart without trying too hard. It is a watch that wants to be worn daily, not locked away for special occasions.
Pre orders are now open, with CODE41 once again leaning into its direct to community model. Early backers get access to preferential pricing, a hallmark of the brand’s approach and a nod to those willing to get involved early in the journey. As always, production will follow the pre order phase, meaning you are effectively helping bring the watch to life rather than picking it off a shelf.
It is a model that will not be for everyone. But for those who buy into the idea, quite literally, it offers something different. The Open Heart is not just another release. It is another chapter in a project that continues to blur the line between brand and community, and it does so with a watch that proudly puts its inner workings on display.
Available in 3 versions…
Stéphane Peterhansel Signature - Limited edition - £2435.00
Specification
Case: High-quality 316L stainless steel
Glass: Sapphire on front and back. Anti-reflective treatment
Display: Hour, minute, second in center
Nighttime display: Luminova-coated hands and indices
Water resistance: To 100 meters (10ATM). Individually tested in a pressurised chamber
Weight: 74 grams / 94 grams with leather strap
Dimensions: Diameter: 40mm
Strap: 21mm, simple tool-free assembly system
Movement: SW200-2 AJ Power+
Number of jewels: 31
Frequency: 28,800 turns per hour / 4[Hz]
Precision: -7/+7 seconds per day
Power reserve: 65 hrs (when not in use)
Stop seconds function: Yes
Shock absorber: Incabloc
Rewinding: Automatic with oscillating weight, bidirectional
Pre-orders are open from March 20 to April 16, 2026.
All image credit - Code41.
